Advice & Insight
Reflections on customer advisory boards, customer relationships, and what it takes to strengthen them both.
Looking for a complete primer on advisory boards? Read The Expert Guide to Powerful Customer Advisory Boards.
Customer Advocacy: It’s a Win-Win
A vibrant customer advocacy program is not just a selling tool, it is a win-win for both the organization and the customer.
Learn the strongest boards’ five characteristics—and the methods behind them.
Set up a new board for success
Diagnose and improve an under-performing board
Make a successful board even better